Broadly speaking whatever content a user shares about a brand or business’ is known as user-generated content.It may be in any form such as images,videos,testimonials,blogs,posts,etc.
In other words ,any social media post with your product handle,mention,or branded hashtag which is created not by your company but by your potential customers is UGC.
UGC has millions of benefits.Embedding User-generated content is of immense help to brands and businesses who intend to grow online or wish to promote their product/services.
The reason being it is not Paid for u the brand so it is highly genuine and the recommendations are absolutely honest and trustworthy. Apart from this, it is also an affordable way to share high quality content and generate sales for your brand That’s why more than half of the consumers prefer this equipment over any other form of marketing
In this UGC Marketing we can use the following popular user-generated tools:-
Personalisation panel:- In this panel we find different themes,background colours,font styles,banner options,and Custom CSS to make your wall more appealing and attractive.
Moderation panel:-by using this panel you can manually approve a particular post like you can even block the unwanted posts before making them public.
Analytics:-This feature of TAGGBOX helps you to track the performance of your wall
Additional features:-In TAGGBOX you will find some other features like profanity filter,add collaborators, UGC rights,management.
There is one more benefit in using TAGGBOX, that is you can initially create a free trial account for up to 14 days and test all of its features before paying for it.
In this way Olapic enables the brands to use their highest performing rights approved images and videos across multiple communication channels.And thus by using UGC in marketing and e-commerce strategies, Olapic has helped the brands to increase revenue and ROI.
By using Juicer you can also change the look of your social media feed with the help of its themes,colourful fonts,and feed display options.Also we can keep a track of the performance of social media content by making use of the Analytics option of Juicer.
The reason being , that STACKLA organises, searches,shares, downloads, and shows all your images, videos , documents i.e. all your visual assets from one AI-powered platform.In particular , STACKLA can discover the social content from over 30 different sources anywhere around the world. It’s features can automatically curate and tag the posts and also manage content permissions.This empowers you to associate this content directly with your brands and products.
CONCLUSION: Thus the displaying of User-generated on your websites will provide you with immense benefits,your brand will be more humanised and it will considerably increase your sales.Your time and money will be saved and you need not make efforts to create contents for yourself.You will be in touch with your audience ,listening to their ideas and encouraging them for your brands.So start using any of the above mentioned UGC platforms which suits your brand and get the desired benefits